Walkers still needed for YW fundraiser
Wednesday, Aug 26, 2015 04:13 pm
Banff YWCA is still looking for a few good men to strut their stuff in support of the valley’s female population.
With the seventh annual Walk A Mile In Her Shoes fundraiser set to take place in Canmore for the first time, Sept. 16, more men willing to ease into a pair of heels are needed.
Walk A Mile is the YWCA’s signature event to raise funds and awareness for community programming that helps prevent intimate partner violence and promotes healthy relationships in the Bow Valley.
With Walk A Mile, men don heels in a pledge-based event with no registration fee. High heel shoes are provided by event organizers, along with free lunch and by-donation foot massages. The event begins at 11:30 a.m., with the walk starting at 12:30 p.m. at the Canmore Civic Centre.
Walkers may be solo, or work in teams to raise funds. Last year, much to the Town of Banff’s dismay, Canmore Mayor John Borrowman and his Town of Canmore team took the top fundraising trophy – at the Banff walk.
For the 2015 event, said Paula Krupa, fund development and communications manager for the YW, “the Town of Banff has a plan to step it up this year. It’s a great challenge and a lot of fun.”
“It is valley-wide events like this that remind Mayor John Borrowman and I that we are two towns, but one community,” said Banff Mayor Karen Sorensen.
“Our fundraising started sooner this year, but signups are a little slower,” said Krupa. “Some people in Banff may not be able to make it, but this year, Roam buses are available to take walkers to Canmore for the event.”
Roam will provide free bus rides to Banff walkers and volunteers who would like to easily get to and from Canmore. Participants can get their bus vouchers online.
The goal this year is $55,000, which would bring the total to over $300,000 over the seven years of the event.
“We’re hoping to get more men in Canmore to sign up; maybe those who haven’t done it before, or haven’t done it for a while,” said Krupa. “We have a lot of great prizes and participants will be rewarded for their fundraising efforts.”
Walkers who reach fundraising goals between $100 and $2,500 will get a chance to win local and regional prize packages, including a two night stay at the Fairmont Jasper Park Lodge.
Event donors have a chance to win prizes when they make online donations to any walker or team. Pledging a minimum of $50 will get donors entered into a prize draw for a tour with Alpine Helicopters, and $100 (and higher) will give them a chance to win a two night stay at the iconic Fairmont Chateau Lake Louise.
While over the years solo walkers and teams have been the backbone of the fundraising, Canmore and Banff businesses are showing support by coming up with creative solutions to support Walk A Mile’s cause.
Banff Ave. Brewing Co. and The Grizzly Paw Brewing Company have collaboratively developed a Walk a Mile brew which will be sold at both locations until mid-September, with $1 from each pint and bottle going to the cause.
Other businesses jumping on board include Pizza Co.’s creation of the Walk A Mile pizza and donations of a portion of monthly sales (Mountain Blends Coffee Roasters) for Walk A Mile’s fundraising goal.
“We are thrilled with the positive feedback we’ve been receiving for the valley-wide campaign this year,” said YWCA CEO Connie MacDonald. “We offer programs and services to Bow Valley residents including schools in Exshaw, Canmore and Banff and outreach programs in the same communities, as well as Lake Louise.
“Support from Walk A Mile helps ensure that we can continue to offer innovative and relevant programming, building sustainability for the future.
“We would love to see Canmore and Banff residents show their support once again for this community fundraiser.”
For regular updates, find Walk a Mile on Facebook at walkamilebowvalley.